Jim Koch, Founder of The Boston Beer Company (who makes the Samuel Adams line of beers), was recognized with an award for his outstanding service to the community of homebrewers at the opening session of the American Homebrewers Association’s (AHA) annual National Homebrewers Conference.
The American Homebrewers Association Governing Committee Recognition Award was established to honor those who have made a significant contribution over the years to the growth of the homebrewing hobby.
Jim Koch was recognized for years of proudly marketing his homebrewing roots as part of the Boston Beer Story. In recent years, Boston Beer has created national promotions and advertising campaigns encouraging consumers to learn how to make their own beer.
“In addition to sponsoring many different homebrewing events and programs through the AHA and other organizations, Jim continues to promote homebrewing through the Longshot Competition and has brought homebrewing to a new and wider audience than ever before,” said Randy Mosher, Chairperson of the AHA Governing Committee. “Jim has been a steadfast and vocal advocate for homebrewing and the AHA through his support as member of the Brewers Association Board.”