Foothills acquires Carolina Beer brands

The Triad area Business Journal reports Winston-Salem based Foothills Brewing has acquired the beer division of Carolina Beer & Beverage of Mooresville.

The acquisition includes the company’s equipment, trademarks and brands (the very popular Carolina Blonde and a variety of Cottonwood Ales).

Foothills Brewing will quadruple its brewing capacity and add 10 sales and production employees over the next year.

“We consider this strategic decision as very positive for the future of both our companies,” said Jamie Bartholomaus, president and brewmaster of Foothills Brewing, in a statement. “Carolina Beer wanted production of its beloved brands to be in North Carolina, and we are glad to accommodate.”

Win a trip to ‘Brew Your Cask Off’ festival

All About Beer Magazine is giving away a trip for two to the Brew Your Cask Off festival March 5 in Atlanta.

Sweetwater Brewing and the magazine have rounded up 80 guest brewers, each creating a one-of-a-kind cask ale and competing to win either the “Best Cask Ale” or the “Biggest Loser.”

AABM asks contest entrants to write about what type of cask they would brew in 300 words or less. The winner receives a free trip for two (two nights of lodging included) to the Brew Your Cask Off festival. In addition, the winner and guest will be celebrity judges for the competition.

Entries will be judged on entertainment value, imagination, artistic abilities, historical accuracies, whatever criteria “strikes us at the office when we all sit down to decide the lucky winner.”

All entries must be received by Feb. 14, and the winner will be announced Feb. 18.

The magazine has posted an entry form at its website.

Local ale returns to Jefferson’s Monticello

The Thomas Jefferson Visitor Center in Monticello is teaming with a Virginia brewery to produce Monticello Reserve Ale.

Nearby Starr Hill Brewery will brew the beer. The partners say the recipe, which will include wheat and corn, is based on what was consumed regularly at Jefferson’s Monticello home. Brewing beer was among the plantation’s important activities, and the beer was one of the “table liquors” served with meals.

The ale will make its public debut at the center’s museum shop on Feb. 21.

New Belgium adds more East Coast markets

New Belgium Brewing, maker of Fat Tire Amber Ale, has announced plans to expand the brewery’s market territory along the eastern seaboard. The Colorado brewer will open Virginia, Maryland and Washington, D.C. in September of 2011. The added territory will bring the nation’s third-largest craft brewer to 29 states.

“We had significant expansion in 2009 when we added five states,” Joe Menetre, New Belgium sales director, said for a press release. “We wanted to make sure we had the capacity to keep up with that demand, so we expanded our fermentation cellar to address future growth as well.”

New Belgium currently distributes its beers in Arizona, Arkansas, California, Colorado, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Carolina, North Dakota, Oregon, South Carolina, South Dakota, Tennessee, Texas, Washington, Wisconsin, and Wyoming.

UK beer sales tumble; pubs hit hardest

Taxes are being blamed as beer sales in the United Kingdom, particularly in bars and pubs, continue to fall.

Total sales were off 3.9% in 2010, while pub sales tumbled 7.5%. Trade in supermarkets and stores rose .6%.

The totals indicate 333 million fewer pints were sold in pubs in 2010. On-trade beer sales have now fallen 20.2%.

Brigid Simmonds, chief executive of British Beer & Pub Association, said the figures revealed the government was “cooking the golden goose” because lower sales meant the government collected £257m less in tax revenue.

She called for plans to further boost taxes to be abandoned. “Huge tax rises are having a big impact on beer sales,” she said. “The government should abandon plans for above inflation hikes in beer tax in the budget, as further rises are simply unsustainable.”

Importer acquires Ontario’s King Brewery

Beer Barons, an importer of premium beers to Canada, has acquired King Brewery, a craft brewery based in Nobleton, Ontario, according to DBR.

The brewery has been in operation since 2002, and is known of its pilsner. King Brewery founder Phil DiFonzo will remain in his role as brewmaster.

DiFonzo said in order for the brewery to realize its full potential in Canada, it wanted to bring even more expertise to the table, and the management at Beer Barons will provide it with the necessary support to exponentially grow the business.

King Brewery’s lineup includes King Pilsner, King Dark lager, King Vienna and seasonally produces King Pilsbock.

‘Small’ brewer just got a lot bigger

The board of directors of the Brewers Association has voted to change the BA’s designation of “small” in its definition of a “craft brewer,” boosting the limit from two million barrels annually to six million.

According to a press release:

In the BA’s craft brewer definition, the term “small” now refers to any independent brewery that produces up to 6 million barrels of traditional beer. The previous definition capped production at 2 million barrels. The changed definition is currently in effect and can be reviewed on the BA website, BrewersAssociation.org. The change to the bylaws went into effect December 20, 2010.

In the Brewers Association’s bylaws, two classes of membership (Professional Packaging Brewers and Associate membership) have been redefined with a qualifying barrelage of 6 million barrels versus 2 million barrels.

The association cited several reasons for the change, including the recognition that “small” is a descriptive term relative to the overall size of the industry.

“Thirty-four years have passed since the original small brewers tax differential defined small brewers as producing less than 2 million barrels,” said Nick Matt, chair of the Brewers Association board of directors and chairman and CEO of F.X. Matt Brewing Company. “A lot has changed since 1976. The largest brewer in the U.S. has grown from 45 million barrels to 300 million barrels of global beer production.”

Matt added, “The craft brewer definition and bylaws now more accurately reflect and align with our government affairs efforts.” On the legislative front in 2010, the Brewers Association supported H.R. 4278/S. 3339, which sought to update the cap on an excise tax differential for small brewers to 6 million barrels per year in production for their first 2 million barrels.

The industry’s largest craft brewer, The Boston Beer Company, is poised to become the first craft brewer to surpass 2 million barrels of traditional beer within the next few years. Loss of The Boston Beer Company’s production in craft brewing industry statistics would inaccurately reflect on the craft brewing industry’s market share.

In addition to Boston Beer, the current growth trajectory of other sizable BA member breweries places them on a course approaching the 2 million barrel threshold in the coming years.

Boston Beer accounted for 20.2% of “craft beer” sales in 2009.

“With this change to the craft brewer definition and BA bylaws, statistics will continue to accurately reflect the 30-year growth of market share for craft brewed beer,” Matt said for the press release. “Brewers Association statistics on craft brewers will continue to keep pace with the growth of the industry.

“Rather than removing members due to their success, the craft brewing industry should be celebrating our growth.”

Pelican Brands acquires Napa Smith Brewery & Winery

An investment group led by J. Smoke Wallin has finalized the purchase of Napa Smith Brewery & Winery, making it part of a family of companies which includes Pelican Brands. Napa Smith Beer is currently in 17 states, and will be available nationally by the summer of 2011. Earlier this year, Napa Smith appointed Pelican Brands as its exclusive sales representatives in the United States.

For the press release announcing the deal had closed:

J. Smoke Wallin, Chairman & CEO of Pelican Brands and Napa Smith Holdings, said, “The craft beer business is the fastest growing category of beverage alcohol in America. Napa Smith has all the right attributes to become one of the few truly global brands of craft beer – amazing beer from one of the most respected names in the craft brewing industry, distinctive packaging, Napa terroir. These attributes combined with our Pelican Brands global distribution capability, experienced management team and our access to capital give us all the necessary elements to achieve great success.” Wallin continued, “This acquisition is a great strategic fit combined with Pelican Brands as we build a global sales and brand platform, of both owned and agency brands. We look forward to building Napa Smith into an iconic craft beer brand with President Steve Morgan and Master Brewer Don Barkley.”

Steve Morgan, President & COO of Napa Smith Holdings stated, “This is a very positive development for our business. In 2010 Napa Smith – through Pelican’s sales and distribution platform – has expanded into 17 states. With the capital, resources and relationships that Pelican brings to the mix, our beer will be available nationally by mid 2011. Napa has become known world-wide for great wines, and deservedly so. We are proud to hand-craft our beer here in Napa Valley with the same level of quality and attention to detail that built Napa’s global reputation.”

Don Barkley, Master Brewer said, “I’m doing what I love to do – brewing great beer. Smoke and the whole Pelican team are my kind of people. They appreciate the importance of brewing beer right. At the same time, they bring scale and resources that will help Napa Smith reach many more thirsty consumers, which is something I’m passionate about!”

Tour de Fat raises $331,428 for charities

Tour de Fat, New Belgium Brewing’s “traveling carnival of all things bicycle,” raised $331,428 for non-profit friends in 2010, which is up nearly 20% from 2009. The tour attracted 70,250 cycling and beer fans celebrants in 13 cities. From the press release:

Tour de Fat is free to attend, but money raised from the sale of New Belgium beers and merchandise helps local organizations continue their good work of bicycle advocacy and environmental stewardship. In 2008, Tour de Fat broke the $1 million mark and the grand total now stands at more than $1.5 million. To see videos from some of the 2010 tour stops visit http://www.tour-de-fat.com.

In addition to raising money at every stop, Tour de Fat also swapped 13 cars for bikes. This year marked the fourth year that Tour de Fat hosted the car-for-bike swap, where someone in each city trades in his or her vehicle for a hand-built commuter bike. The volunteer then commits to living car-free for the next year.

For example, in Chicago, New Belgium selected “Iggi” Ignaczak to become the first car swapper of the season. Iggi is an avid cyclist who is not afraid to ride his bike in the 16-below temperatures of a Chicago winter. His work commute now consists of six miles of bike riding each day, plus a 35-minute train ride, instead of the 18-mile, one-hour and 20-minute drive he had before. Iggi even built a bike trailer for his dog Winston, so he can go along on some of his journeys.

“People always ask me what I’m doing out on a bike in 10 degree weather,” said Iggi. “I tell them the story of Tour de Fat and how I traded in a car for the bike. Almost always, if not met with a response of ‘oh, you’re crazy’, people are impressed.”

“I can almost see the gears in their heads grinding, and considering if that is something they can do themselves,” he added. “I always say that if I can do it, so can they.”

In addition to getting thirteen cars off the road, Tour de Fat aims to minimize its impact by composting and recycling waste. The waste diversion rate for this season was 91 percent. Other Tour de Fat sustainable initiatives included traveling with a solar-powered stage, using biofuel sourced from recycled waste oils for trucks and transport, and having all vendors operate off the grid.

“We join our nonprofit partners in thanking all attendees,” spokesman Bryan Simpson said for the press release. “We’d like to high five each person who supported our efforts, but since that’s a little tricky, we’d like to thank everyone for their tremendous support.”

Chinese giant Tsingtao takes over another brewery

The Tsingtao Brewery — China’s largest — has agreed to buy the Shandong Yinmai Beer Co., the third brewery it has taken over in two years.

Wang Fan, vice chairman of Tsingtao Brewery, said the deal would consolidate Tsingtao Beer’s dominance in the market in Shandong amid fierce competition. Yinmai will continue to make Yinmai beer. This is different from Tsingtao’s takeover of two other local breweries of Yantai Beer and Baotu Spring Beer, whose trademark beers disappeared.

Tsingtao Brewery, which was founded in 1903 in Qingdao City, is best known for the internationally distributed Tsingtao beer.

Breckenridge, Wynkoop enter joint venture

The parent companies of two Denver-based breweries, Wynkoop Holdings and Breckenridge Holding Co., announced they will enter into a 50-50 joint venture early next year.

Spokespersons emphasized that Wynkoop, which owns the Wynkoop Brewing Co. and six other restaurants, and Breckenridge, which operates Breckenridge Brewery and five brewpubs, will not merge their identities, their brands or their staffs. The new joint venture will have one board of managers overseeing it.

The agreement will allow the two companies to leverage each other’s facilities and expertise as both look to expand certain aspects of their businesses.

Wynkoop will use Breckenridge’s brewing facility to grow its year-old beer-canning efforts, and Breckenridge will employ Wynkoop officials’ expertise in the restaurant business as it seeks to increase the number of ale-house restaurants it operates.

“We get to each develop our own identities and continue to grow and improve them,” Wynkoop spokesman Marty Jones said. “Together we have more power to do good things for the craft-brewing industry in the state.” He said leaders of the two companies began talking about a joint venture as long as four years ago.

Wynkoop Holdings also operates five other Denver restaurants — Wazee Supper Club, Goosetown Tavern, Cherry Cricket, Pearl Street Grill and Gaetano’s — and Phantom Canyon Brewing Co. brewpub in Colorado Springs.

Breckenridge Brewing opened in Breckenridge in 1990 and expanded shortly thereafter to Denver. Breckenridge Holding Co. now operates the brewery, a Breckenridge brewpub, a brewpub nears Coors Field, a brewpub on Kalamath Street and an ale house restaurant in Grand Junction, all bearing the Breckenridge name. It will open a second ale-house restaurant in Denver’s Lower Highlands neighborhood in the spring.

“It’s not a merger. We will not be co-branding beers. We do want to maintain our individual brand identities,” said Terry Usry, Breckenridge public relations manager. “We’ll feed off the synergies we have. In many ways, the two concepts are very much alike.”

Breckenridge president Ed Cerkovnik made the same point. “This is a marriage of opportunity and not necessity,” he says. “Both companies want to grow and expand. The combined company provides us with a platform to more effectively and rapidly do that.”

Spanish brewery takes stake in United States Beverage

S.A. Damm, one of Spain’s largest beverage companies, has taken a minority stake in United States Beverage. US Beverage currently imports and markets Estrella Damm, INEDIT and Daura in the United States for Damm.

“I’m excited by this partnership particularly because I believe our business across the entire portfolio will benefit,” Joseph Fisch, president and CEO of US Beverage, said for a press release. “The investment will provide USB with greater stability, market power and resources, enhancing our ability to optimize the position for all of our brands.”

“Group Damm’s goal is to be the leader in each sector in which we compete,” said Jorge Villavecchia, CEO, S. A. Damm. “In looking for access to the lucrative US market, we wanted to find the right partner, with a proven track record for building great brands. US Beverage has proven through their performance that they are the ideal partner for us in the US.”

The USB management team will continue to manage all aspects of the company. The company plans to increase its sales force in major markets throughout the US.

“Through a combination of smart marketing and focused sales, every brand in our portfolio has experienced double-digit growth year to date,” Fisch said. “With the additional resources that we’ll be adding in terms of increased personnel and brand spending, our outlook for 2011 is equally strong.”

Samuel Adams/Weihenstephan Infinium due in December

Samuel Adams & Weihenstephan InfiniumThe much anticipated release of a collaboration beer between the Boston Beer Company and German’s Weihenstephan has been set for early December.

Infinium has been two years in the making with brewery founder Jim Koch riding point for Samuel Adams and Dr. Josef Schrädler, manager director, for Weihenstephan. A press release describes the beer as the “first new beer style created under the Reinheitsgebot (German’s beer purity law that dictates beer should be made from only from malted grains, hops, yeast and water) in over a hundred years.”

Infinium is packaged in 750ml cork-finished bottles and contains 10.3 percent alcohol by volume. The suggested retail for a bottle is $19.99.

“Dr. Schrädler and I are thrilled to uncork Infinium, and introduce not only a first-class beer, but a new standard in the art of brewing,” Koch said. “When I brewed the first batch of Samuel Adams Boston Lager in my kitchen in 1984, it challenged America’s perception of what beer could be. At the time, beer drinkers weren’t used to bigger, more flavorful brews that used high-quality, traditional ingredients and followed the age-old Reinheitsgebot purity law. Infinium continues to challenge people’s perception of beer in a very different way, making this partnership unique. I’ve had the opportunity to work with some of the most talented brewers in the world during this project.”

“It was exciting to work with Jim and the brewers at Samuel Adams to stretch the limits of Reinheitsgebot during the creation of Infinium,” Schrädler said. “This beer is truly a marriage of the German brewing heritage that our brewery has upheld for almost a thousand years, combined with new, innovative brewing techniques that take beer beyond what anyone expected to be possible under the constraints of the purity law.”