Heineken acquires Swiss brewery

Dutch brewing giant Heineken has struck a deal to acquire the beverage unit of Switzerland’s Eichof Holdings for $279 million.

Eichof operates a Lucerne brewery, which has production capacity of 400,000 hectoliters (about 320,000 barrels) and 2007 domestic beer sales volumes of 361,000 hectoliters.

Heineken said the latest acquisition will give it a 10-percentage-point boost in its Swiss market share, bringing it to nearly 25%.

Heineken’s also getting Eichof’s wine, mineral-water and soft-drink operations in the deal; they represented 45% of total volumes.

Craft breweries donate $20 million to charity

American Craft Beer WeekThe Brewers Association has announced it estimates U.S. craft breweries made more than $20 million in charitable contributions in 2007.

The BA made the announcement in prelude to American Craft Beer Week May 12-18.

“In addition to being recognized for making world-class beer, independent craft brewers are amazing community citizens,” said Julia Herz, a BA spokesperson. “Craft brewers are an integral part of many communities’ charitable efforts. They donate to everything from fire departments, disaster relief efforts, local events, educational fundraisers and so much more.”

Breweries across the nation will celebrate during the week (events will be listed here), but for many the highlight will be SAVOR: An American Craft Beer & Food Experience May 16-17 in Washington, D.C.

Scientist warns global warming will push up beer prices

Jim Salinger, a climate scientist at New Zealand’s National Institute of Water and Atmospheric Research, says climate change likely will cause a decline in the production of malting barley in parts of New Zealand and Australia.

“It will mean either there will be pubs without beer or the cost of beer will go up,” Salinger told the Institute of Brewing and Distilling convention.

His is a longterm prediction, looking 30 years out, although brewers around the world experienced the domino effect of a poor crop in Australia last year. China, which now consumes more beer than any country in the world, relies heavily on barley malt from Australia. When that wasn’t available prices around the world went up.

“It will provide a lot of challenges for the brewing industry,” even forcing breweries to look at new varieties of malt barley as a direct result of climate change, Salinger said.

Similar effects are expected worldwide, and barley prices also will be affected as farmers are find it lucrative to grow crops other than intended for malt.

Samuel Adams voluntarily recalls bottles

The Boston Beer Company announced a voluntary recall of select 12-ounce bottles of its Samuel Adams beer which may contain small grains or bits of glass.

The precautionary recall comes after routine quality control inspections at the company’s Cincinnati brewery detected defects in certain beer bottles, manufactured by a third-party glass bottle supplier that might cause small bits of glass to break off and possibly fall into the bottle. The affected bottles come from only one of the five glass plants that supply the company with bottles.

The affected products are embossed on the base of the bottles with the following marking: The letter “N” followed by the number “35” followed by the letters “OI.”

Boston Beer has set up for website for consumers where they may enter bottle codes to see if they have bottles that have been recalled.

Pike celebrates Repeal Day in grand style

Here’s how to celebrate Repeal Day the right way.

Breweries, brewpubs and bars across the country today are celebrating the 75th anniversary of when beer resumed shipping beer (although Prohibiton was not officially over) in 1933, but none may be doing it better than the Pike Brewery in Seattle. Check out the schedule.

11:00 am – 6:00 pm: Hourly Tours of The Pike Brewery

6:30 p.m. – 10:00 pm: Museum Lounge-Theater seating:
Pike’s Repeal Party celebration continues with a Repealathonon the 80 inch high definition screen.

6:30 pm – 7:30 pm: The American Brew 2007
Filmmakers Roger Sherman and Jesse Sweet’s “The American Brew” is an hour-long documentary film celebrating the rich history of America’s favorite beverage of moderation. Many modern craft breweries and brewers are featured, set against a background of antique photos and films, the work is visually exciting. It vividly brings the viewer in touch and taste with America’s beer brewing heritage. Sherman’s documentaries have received numerous honors the past three decades including a Peabody Award, an Emmy Award and two Academy Award nominations, and Sweet has garnered attention and praise for his work in the history,
crime, biography and documentary genres.

7:30 – 8:00 pm: Prohibition’s effect on Beer
A discussion presented by Charles Finkel who grew up in Oklahoma during prohibition where it wasn’t repealed until 1959.

8:00pm – 9.30 pm: The Lady Eve 1941
Directed by Preston Sturges Starring Barbara Stanwyck, Henry Fonda, and Charles Coburn.

A hilarious comedy about the love life of Charlie Pike, scion to The Pike Brewing Company fortune. Charlie couldn’t remember whether pale ale, brown ale, porter and stout were bottom or top fermented – he was more interested in rare snakes and beautiful women. The movie features Pike Pale, “the Ale that won for Yale.” The Lady Eve was nominated for an Academy Award for Best Writing, Original Story in 1944. In 1994, it was selected for preservation in the United States National
Film Registry by the Library of Congress as being “culturally, historically, or aesthetically significant”.

Marston’s acquires Hobgoblin, Brakspear

UK brewer Marston’s has announced it has acquired Refresh UK, which owns the Wychwood Brewery, brewer of Hobgoblin and Brakspear.

The Publican reports “the acquisition is consistent with Marston’s strategy of developing a portfolio of premium beer brands to complement the Marston’s range, led by Marston’s Pedigree.”

This purchase by Marston’s follows the company’s acquisitions of Jennings in 2005 and Ringwood in 2007.

Marston’s has said it is committed to continuing the operation of the acquired Wychwood Brewery in Witney.

Alabama homebrewers can use our help

Support Your Local BrewerySupport Your Local Brewery has issued an E-Action Alert for Alabama, to help legalize homebrewing.

There’s the news:

Dear Alabama Beer Enthusiasts:

Your phone calls and emails have helped gain a hearing for Alabama’s Senate Bill 355 (SB355), which would legalize homebrewing in the state of Alabama. The bill will be considered by the Senate Tourism and Marketing Committee at a public hearing this Thursday, April 3.

The text of SB355 can be found here:
www.legislature.state.al.us/searchableinstruments/2008rs/bills/sb355.htm

What is needed NOW is additional support from Alabama residents prior to Thursday’s hearing, to ask the Senate Tourism and Marketing Committee members to do two things:

(1) Pass SB355 out of committee favorably.

(2) Persuade other Senators not on the Tourism and Marketing Committee to call for a vote on the Senate floor and pass the bill there.

Contact information for Senate Tourism and Marketing Committee members can be found below. Please call the first phone number listed for each Senator, which is the number for their Senate office. This should take about 10 minutes total. A receptionist will answer. Just make the two points described above.

Also, please email the Senators on the committee. A list of all of the email addresses that you can cut and paste into an email can be found below the Tourism and Marketing Committee contact info.

Additionally, if you have time, you can call the second phone number listed, which is a business phone for the Senators.

If SB355 clears the Senate Tourism and Marketing Committee and is scheduled for a vote by the full Senate, we will follow up with additional information to help obtain passage of the bill in the Senate and hopefully move it on to the Alabama House.

Thank you for your support for Alabama homebrewers and SB 355. Please forward this message on to any other Alabama residents that you feel would be interested in supporting this bill.

Senate Tourism and Marketing Committee Members

BOBBY SINGLETON (D), Chairman
(334) 242-7935
[email protected]

EDWARD B. “E. B.” McCLAIN (D), Vice-Chairman
(334) 242-7867
(205) 781-0786
[email protected]

LOWELL RAY BARRON (D)
(334) 242-7858
(256) 623-2298

CHARLES BISHOP (R)
(334) 242-7894
(205) 221-4950

W. H. “PAT” LINDSEY (D)
(334) 242-7843
(205) 459-2478

DEL MARSH (R)
(334) 242-7877
(256) 237-8647

MYRON C. PENN (D)
(334) 242-7868
(334) 775-9778
[email protected]

QUINTON T. ROSS, Jr. (D)
(334) 242-7880
[email protected]

RODGER SMITHERMAN (D) [Mr. Smitherman is the sponsor of SB355]
(334) 242-7870
(205) 322-0012
[email protected]

WENDELL MITCHELL (D)
(334) 242-7883
(334) 244-1877
[email protected]

ZEB LITTLE (D), Senate Majority Leader
(334) 242-7855
(256) 775-7707
[email protected]

“JABO” WAGGONER (R)
(334) 242-7892
(205) 978-7405
[email protected]

Senate Tourism and Marketing Committee Email Addresses

[email protected]; [email protected]; [email protected]; [email protected]; [email protected]; [email protected]; [email protected]; [email protected]

The meaning of ‘Beer is Back’

Start with the radio address of August Busch Jr.:

Busch delivered his speech April 7, 1933. Anheuser-Busch and many smaller brewers have in recent years celebrated the day the Cullen-Harrison Act took effect, legalizing the sale of 3.2% alcohol by volume beer in the District of Columbia and the 20 states in which state laws did not prohibit its sale. (The national repeal of Prohibition for all forms of alcohol, begun in 1919, did not become finalized until Dec. 5)

This year it’s a bigger deal, given that it’s the 75th anniversary. The Brewers Association, Beer Institute and the National Beer Wholesalers Association have partnered for a special “75 Years of Beer” celebration. You’ll find a list of breweries celebrating at Beertown.org.

Nobody is doing it bigger than Anheuser-Busch. The nation’s largest brewing company will celebrate the anniversary at its St. Louis brewery with with a gathering commemorating the events of April 7, 1933, including the introduction of the Budweiser Clydesdales and the re-broadcast of August A. Busch, Jr.’s national radio address from the steps of the Budweiser brewery’s Bevo bottling plant (the video above).

Budweiser bound for the White HouseA new historical exhibit at A-B’s St. Louis tour center, including more than 50 rare Prohibition-era items, is now open to the public. Artifacts on display include photos, bottles and advertisements for Prohibition-period products, as well as a video tribute to the events of April 7, 1933.

(In the photo to the left, Adolphus Busch III, August A. Busch, Sr. and August A. Busch, Jr. display a case of Budweiser labeled for delivery to The White House.)

Budweiser bound for the White HouseThe company has sent out a press kit that includes a time line tracking Prohibition — a reminder how far its roots go back — detailing how the business survived during Prohibition (selling malt syrup among other things), analyzing the economic impact and plenty more. Much of the information can be found here, including how the Clydesdales became associated with Anheuser-Busch.

An A-B press release reports: “As the clock atop the brewhouse showed one minute past midnight on April 7, 1933, sirens and steam whistles sounded, the large wooden doors of the brewery’s Bevo bottling plant opened to the cheers of the thirsty, and 55 trucks laden with America’s favorite brew rolled out into the night, delivering the first cases of post-Prohibition Budweiser to the masses.”

Of course, the assembled weren’t just celebrating the return of beer. With beer came jobs. Just before beer was re-legalized in 1933, Anheuser-Busch employed 1,960 people. Upon repeal, A-B added 1,700 employees to the payroll and by 1938, A-B employment was up to 4,325 employees.

A good reason to toast with a beer April 7 (as well as the 4th, 5th, 6th, 8th, 9th . . .).

What’s hot? Miller Chill and Blue Moon White

What do Coors Blue Moon White Ale and Miller Chill have in common?

The grabbed the No. 1 spots on “Top 30 Beer Brand Performers in 2007” and “Top 15 New Beer Brands in 2007” list announced by IRI Beer, Wine and Spirits Practice.

For the Top 30 Beer Brand Performers ranking, IRI analyzed volume growth, share of segment trends, everyday base pricing, and incremental sales growth in 2007 versus 2006 to determine the brands with the strongest performance in the beer industry.

Samuel Adams Seasonal was right behind Blue Moon White on the list, with Heineken Premium Light Lager, Stella Artois Lager and Newcastle Brown Ale grabbing the next three spots. Samuel Adams Boston Lager, New Belgium Fat Tire Amber Ale, Sierra Nevada Pale Ale and Shiner Bock also made the list.

Miller Chill was followed by Bacardi Silver Mojito, Anheuser-Busch’s Landshark Lager, Bud Light Chelada and Smirnoff Ice Pomegranate Fusion in the ranking of New Beer Brands.

“The historic trend of consumers trading up and paying a premium price for their favorite brands continued in 2007,” said IRI general manager Bump Williams.

The perfect summer job? Best Brewers Summer intern

Turns out being Chief Beer Officer for Four Points by Sheraton is a real job.

In fact, CBO Scott Kerkmans has discovered he needs help and the company has announced a “world wide” search for a Best Brews Summer intern.

As part of his undertaking the resident CBO is seeking a yeasty soul over the age of 21 with a love for lager and a thirst for industry knowledge. “I am excited to share my knowledge and experiences with someone who is as passionate about the brewing community as I am,” said Kerkmans.

The search for the Best Brews Summer Intern kicked off with ads in the Wall Street Journal and a number of intern job boards like MonsterTrak and craigslist.

Those interested in applying for the position should email their resume to Four Points Chief Beer Officer, Scott Kerkmans at [email protected] along with a cover letter. The letter should include facts about the applicant, as well as a list of his or her f our favorite simple pleasures in life. The deadline for applicants is April 26.

A-B gives Michelob brands ‘creative license’

The St. Louis-Dispatch reports Anheuser-Busch is creating Michelob Brewing Co., a new unit that will encompass A-B’s fuller-flavored beers, such as Michelob, and spin-offs such as Michelob Porter and AmberBock as well as newer beers that have not yet been released.

This “formally gives new autonomy and creative license to its 112-year-old Michelob brand family.” Keith Levy, vice president of brand management at the company’s domestic beer division, said the company expects it will elicit appreciation of Michelob’s “authenticity.”

The P-D reports Michelob’s march toward autonomy started about a year ago, when A-B reintroduced Michelob Lager as an all-malt beer — which it was in 1896, when it was introduced as a “draught beer for connoisseurs.”

Now, the brewer is trying to wrap Michelob in the mantle of fast-growing specialty beers. Its new advertising tagline, for example, is “crafting a better beer.” Television commercials featuring brewery employees — Steve “the barley guy” and “Mel the maltster” — tout the care that goes into selecting and testing Michelob’s ingredients.

The story says A-B soon will introduce Michelob Dunkel Weisse — the company previously brewed a dunkelweizen only for the Colorado market — and expand Michelob Pale Ale into a year-round offering.

The Michelob family also includes Porter, Marzen, Wheat, Honey Lager and AmberBock — on top of the basic Michelob and Michelob Light. All of those beers, plus seasonal brews such as Sun Dog Amber Wheat, Beach Bum Blonde Ale and Jack’s Pumpkin Spice Ale, will be wrapped into Michelob Brewing Co.

Heineken acquires Czech brewing group

Dutch brewing giant Heineken has struck a deal to acquire Czech brewer Drinks Union, which will boost Heineken’s share of the Czech market from 9% to 12%.

The company cites “considerable growth opportunities in the Czech market” as the reason for the acquisition.

Drinks Union owns the popular Zlatopramen brand and three regional brands, Breznak, Louny and Dacick. Heineken already operates Starobrno, Hostan, Zlaty Bazant, Krusovice and the Heineken brand in the Czech market.

Georgia bar gives customers own personal taps

A sports bar in Atlanta now allows customers to pour their own beer while seated at their own table.

Jeff Libby, 26, invented and patented the system.

Taps boasting two beer spouts are built into tables dotting Atlanta’s swanky STATS sports bar. Each is hooked into a cooler of kegs in the bar’s basement through a network of tubes and pipes.

To fly with state officials, serve-yourself beer had to include some built-in deterrents.

A waitress must first check IDs before turning on the tap. When the digital ticker counting each ounce hits 180 — or about three pitchers — the taps shut off until a server comes by to check on the table. Bigger parties keep servers running back and forth fairly often, while it’s rarer for smaller groups to hit the limit.

Each tap has two spouts offering a selection of the bar’s more than a dozen beers, including Miller Lite, Guiness Stout, Newcastle and a house brew called Numbers Ale. Customers can only pick which taps they get by reserving a private party table.

Call is customer friendly.

“Sometimes you’re with your husband and he drinks twice as fast as you _ and you can only down a quarter beer,” said 31-year-old Jennie Olshaske, nodding toward her husband. Now, she said, she can pour as little beer as she wants.

Libby is looking to expand, and has approval from the states of North Carolina, South Carolina and California.

New beer alert: Shiner 99, ‘Hopsinjoor’ and more

Shiner 99The Spoetzl Brewery in Texas has released the fourth beer in the countdown toward its 100th anniversary in 2009. Shiner 99 is brewed in the style of a Helles.

A brewery press release notes: “Some people think ‘helles’ is German for ‘pale.’ But it actually means ‘bright,’ and that’s just what Shiner 99 is — a bright gold lager.” Shiner 99 is malt-accented, fresh almost-grainy sweetness nicely balanced by spicy Hallertau Tradition hops.

Spoetzl, one of America’s oldest independent breweries, began the special releases with Shiner 96, an Oktoberfest-inspired beer. Shiner 97 proved so popular it has become a regular offering, now called Bohemian Black Lager.

Belgium’s Het Anker brewery has added a fourth beer to its line. Hopsinjoor contains four different noble hops and checks in at a robust 50 IBU. “Opsingjoor” is a puppet closely linked to the history of Mechelen, where Het Anker is located.

Moosehead USA will ship Moosehead Light to ten markets beginning in April: Arizona, Colorado, Delaware, Florida, Hawaii, Nebraska, New Jersey, Minnesota, Oklahoma and Pennsylvania. The beer contains 4% alcohol and 112 calories.

Joe Sixpack’s Philly Beer Guide released

Philly Beer GuideEven though Philly Beer Week has ended, Philadelphia continues to celebrate beer on a daily basis, and beer writer Don Russell has written a guide to drinking in his hometown. “Joe Sixpack’s Philly Beer Guide: A Reporter’s Notes on the Best Beer-Drinking City in America” cites more than 300 places and is thick with maps and photos.

“Philadelphia is unmatched as a beer town,” Russell said for a press release. “The fact that our bars are woven into the fabric of each neighborhood makes it a world class beer city.”

The book has already earned enthusiastic endorsements. “. . . useful information bulges out of this book,” Lew Bryson writes as Seen Through a Glass.

“Useful information for the beer drinker, that is. Don’t come here looking for much else: Don’s total focus is admirable. There are beer bar walking tours (excellent, with maps), lists of the local breweries, Philly beer and bar history, take-out tips (absolutely necessary in Pennsylvania, a very useful guide to the beers you’re most likely to find here (that would be everything), even a welcome chapter on where to find your favorite beer-linked “Amusements” — darts, pool, shuffleboard, good jukes — but don’t expect to find much in the way of filler on what to go see in Philly. This is about finding your way through the gloriously rich jungle of beer that is Philadelphia.”