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RBPMail 5.06, June 1999

Real Beer Page Mail (RBPMail) began as a modest update to craft-brew events on the WWW. It evolved into a news digest and sometimes editorial forum. We present its contents here much as they were emialed to subscribers. Often, links you will see are out of date, and businesses referred to may also be long gone.

In this issue:

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PUNCH TAVERNS TOSSES WRENCH IN ALLIED-DOMECQ DEAL

Britain's Punch Taverns plans to launch a hostile cash bid for Allied Domecq's pub interests later this month, a Punch spokesman said last week. The bid will top the offer launched by Whitbread PLC. The spokesman said Punch Taverns is waiting for Allied to publish details on the Whitbread deal before launching an official bid. Whitbread and Allied have been treating the proposed transaction as a done deal where Whitbread would acquire around 3,500 pubs and restaurants, Allied's 50% stake in joint venture First Quench and its 25% stake in Britannia soft drinks. The deal, should it go through, would nearly double the number of pubs owned by Whitbread to more than 6,000, making it the largest operator of pubs in the country. However, the company would have to sell its brewery business to comply with U.K. regulations that block brewers from owning more than 5,000 pubs.

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GREENE KING BIDS TO TAKE OVER MORLAND

The future of England's Abingdon brewery was thrown into doubt in May when Morland revealed it was close to agreeing a takeover by rival Greene King. Discussions are back on, seven years after Morland fought bitterly to fend off a previous approach. The deal would be to create one of the largest pub chains in the south of England and reduce the overcapacity in regional brewing. However, closure of Morland's 138- year-old Old Speckled Hen brewery could mean up to 100 job cuts and another historic brewery would be lost.

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GOVERNMENT FINES BREWERIES FOR PRICE HIKES

South Korea fined three breweries a total of 1.1 billion won, or $924,400, for identical price increases. The Fair Trade Commission levied the fines in an effort to tighten regulations after the three, including Hite Brewery, Inc., the nation's largest, raised canned beer prices an identical 14%, bottled beer by 8.5%, and draft beer by 13%. The commission had advised the three to raise prices no more than 9%. "Such price rigging goes against fair trading," said a commission spokesman. "They increased prices by the same rates, meaning they didn't take costs, price strategies and competition into consideration."

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DEVELOPING COUNTRIES EXPECTED TO LEAD INDUSTRY GROWTH

Impact Magazine predicts that the economies of developing countries in Asia, Eastern Europe and Latin America will lead the charge of alcoholic beverage growth into the 21st century. The report forecasts a 21 million-liter gain in consumption in those areas by 2005. By 2000, beer consumption in those areas will be 133.9 billion liters. Beer is expected to lead the growth with an expected annual compound growth rate of 2%, resulting in the overall percentage of worldwide beer consumption, of the total alcoholic beverage consumption, nearing 78%.

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CZECH SMALL BREWERS FIGHT PRAZDROJ-RADEGAST MERGER

The Czech Union of Small Independent Breweries filed a legal complaint against Nomura Europe Plc's plan to merge the two largest brewers, Plzensky Prazdroj AS and Pivovar Radegast AS, saying it will hurt competition. The Czech Anti-Monopoly Office had already approved the merger of the two brewers, both controlled by Nomura through related companies. Union representatives say the office's ruling violated the anti-monopoly law. The small brewers' union notes that the two companies now control more than 40% of the Czech beer market and would dictate prices and drive other brewers out of the market. That would reduce the number of beer brands in a country famed for dozens of small regional beer brewers.

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NOBLE CHINA, PABST SET EXCLUSIVE DEAL IN CHINA

Noble China expects a huge revenue boost from its deal to be the exclusive brewer and distributor of Pabst Blue Ribbon beer throughout China from 2003 to 2033. Noble China president John Pennal predicts demand for Blue Ribbon will grow, but said even if demand remains flat, revenue should soar because the company previously distributed just 61% of Pabst in China. Pennel said that Pabst has about 2.5% of the total Chinese beer market and Blue Ribbon is the most popular foreign beer in the country and has a "significant degree of brand loyalty."

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DECLINING BEER CONSUMPTION PINCHES NEW ZEALAND'S LION NATHAN

Declining beer consumption and intense competition in the New Zealand market took its toll on Lion Nathan's bottom line for the half year to the end of February. Bottom line for the first half was $83 million compared with $82.7 million for the same time last year. Total beer consumption dropped 1.4%, with gains in premium beers such as Stella Artois insufficient to offset the tap beer decline.

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MICHAEL JACKSON HONORED AS DRINKS JOURNALIST OF THE YEAR

Michael Jackson has been chosen Drinks Journalist of the Year in The Glenfiddich Awards. He won the awards for his writing in The Independent newspaper of London, and his submissions included articles on beer and single malt Scotches and stories based on visits to sake breweries in Japan and cacha�a distilleries in Brazil. The Drinks Journalist award is most often given to a writer on wine. The other nominees were all wine writers. He has in previous years won Glenfiddich Awards for best book (The Beer Companion), best television (The Beer Hunter) and best writing on whisky (twice: for The World Guide to Whisky; and for articles in The Independent). In 1994, he won the overall Glenfiddich Trophy. Earlier in May, Jackson was made a lifetime member of the Institute for Brewing Studies in the United States. http://www.beerhunter.com

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********************WEB WATCH******************

THE REAL BEER PAGE
The list of additions and improvements at the redesigned Real Beer Page fills a screen. It ranges from new sections like Destinations, Spotlight and News to improved library search results and easier navigation. See Version 3.0 at:

http://realbeer.com

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FATHER'S DAY GIFT GUIDE
OK, J.C. Penney sells Teflon ties, so it is possible to get Dad a different tie for Father's Day, but think about it: Beer. Teflon tie. Which do you think he really wants? Something new for the home bar. Teflon tie. Think again. *Anything* beer-related. Teflon tie. So, beer it is, and we've made it easy for you to shop for over 3,000 beer items by price, brand, company, you name it, with some recommendation about some hot items we think he'll really want. Check out our gift guide at:

http://realbeer.com/spotlight/dadsday99.php

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*****************REAL BEER PICKS***************

DESCHUTES BREWERY
Founded originally as a brewpub in Bend, Ore., in 1988, Deschutes has flowered into a highly respected regional brewery. This growth has been demand-driven with quality remaining the No. 1 priority. Its brewers make the beer they love to drink. Whether you are interested in learning how the brewery makes the nation's top-selling porter, about food at the Public House or the latest seasonal (Paulina Pils) slake your thirst at:

http://www.deschutesbrewery.com

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SIOUX FALLS BREWING CO.
Prohibition came early to South Dakota, forcing the original Sioux Falls brewery to close in 1917, nearly two years before the Volstead Act was passed. Nearly 80 years later, Sioux Falls Brewing Co. revived a rich tradition of brewing. The brewery is located in a restored 1899 warehouse and decorated with pictures and artifacts that reflect Sioux Falls brewing history. Learn more about the brewery, the restaurant and the fine beers (like Ringneck Red) at:

http://www.sfbrewco.com

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KCLINGERS TAVERN
KClingers is a little different -- with a chainsaw over the fireplace, an Elvis Happy Hour on Thursdays and national blues acts like Big Jack Johnson on Wednesday Blues Nite -- some of the time and a lot different when it comes to beer. The Hanover, Pa., tavern offers 38 beers on tap, 2 on handpump and 375 craft and imported beers to choose from. There's more at:

http://www.kclingers.com

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HOMEBREW ADVENTURES
Five Guys Brewing used to shop at Homebrew Adventures, now they own it. They already made several changes in the site to make shopping for beer and wine making supplies and equipment fun. They know exactly "Where the brewing adventure begins..."

http://www.homebrewadventures.com

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MIXOLOGY'S
Looking for items to decorate your home pub? For a Buzzard & Cactus tap handle? How about imported pubware? Blenders, stainless steel shakers, creative glassware or ice buckets? Then head for the home of cool barware:

http://www.mixologys.com

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QUICKIE EMAIL SURVEY
Thanks to all who have been replying to our Quickie Surveys. We draw one winner each month for a prize, which this month will be a Real Beer T-shirt. Last month's winner was Denny Gibson, who wrote, "Not long ago I might have said Germany (Beck's) but the recent availability of Caffrey's, combined with Harp's, Bass, and Newcastle, makes the UK most likely supplier."

LAST MONTH'S QUESTION:
Last month we asked which country you are most likely to drink an imported beer from. More listed the United Kingdom than any other, but preferences were across the board. The U.K. received 33% of the votes, Germany 20% and Belgium 18%.

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*********** Brewed Fresh For You! **************

The Real Beer Page offers a diverse group of brew websites to check out:
http://www.aletrail.on.ca
http://jupiterbeer.com
http://newyork.citysearch.com/E/V/NYCNY/0001/17/56/
http://www.universityextension.ucdavis.edu/brewing
http://www.bohemianbreweries.com
http://www.innovativwww.ebrew.com

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A-B OPPOSES SALE OF BUDVAR IN MARYLAND

The U.S. International Trade Commission has agreed to get involved in a decades-old trademark dispute between Anheuser-Busch Cos. and a Czech rival over rights to the name "Budweiser." The commission said it would investigate a complaint filed by A-B over the sale of the Czech beer in the U.S. The Czech beer, called Budweiser Budvar, is being imported and sold in Maryland. This might be the first time that the Czech beer has been sold in this country. A spokeswoman for A-B said she knew of no other place in the country where Budweiser Budvar was for sale. A-B and the Czech brewer have gone to court around the world to fight over who gets to use the name Budweiser and derivations of it.

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STROH TO CLOSE LA CROSSE PLANT BY END OF JULY

More than 500 employees of Stroh Brewery Co. expect to be out of work by the end of July as the company shuts its La Crosse brewery. Detroit- based Stroh has given notices to employees that the plant would close in about 60 days. "It is our expectation that the plant will close on July 30th," company spokeswoman Lacey Logan said. "This is a very sad day for the Stroh Brewery Co." Stroh bought the G. Heileman Brewing Co. plant in 1996. It announced Feb. 8 it was leaving the beer business, selling its brands to Miller Brewing Co. and Pabst Brewing Co. and selling its Lehigh Valley, Pa., brewery to Pabst. Stroh said its five other breweries, including the La Crosse plant, would close if buyers could not be found.

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PORTLAND BREWING WINS GOLD AT EUROBIERE '99

Portland Brewing Co.'s Zig Zag Lager captured a gold medal Eurobiere '99, a beer exposition held in Strasbourg, France last month. "The Europeans went crazy for our beers, especially Zig Zag," says Marc Michelle, Portland Brewing's Export Manager. "This award has definitely opened some doors for us. We sold more than 1,400 cases to one retailer at the show, and there's demand for more." http://portlandbrew.com

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GAMBRINUS IMPORTS HAS 6 'HOT BRANDS'

Impact Magazine recently listed that six brands in The Gambrinus Company lineup were named "Hot Brands" for 1998. The entire portfolio of Grupo Modelo's beers achieved "Hot Brand" status including Corona Extra, Corona Light, Negra Modelo, Modelo Especial and Pacifico. In addition, Shiner Bock from the Spoetzl Brewery in Shiner, Texas, owned by Gambrinus, also was so honored. http://www.shiner.com

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MARYLAND GOVERNOR SIGNS "FRESH BEER" BILL

Montgomery County has a new "fresh beer" law. Because Montgomery County is the only municipality in the U.S. in which brewers are required to distribute their products through a county-owned and operated distributorship, retailers weren't able to replace old beer with fresh beer on a timely basis. The new law allows beer distributors to replace beer that isn't fresh, and was praised by Anheuser-Busch, which has emphasizes freshness in its advertising. "I think it's nice, but I don't think it will affect craft brewing in Maryland," said Jamie Fineran, chairman of the Brewers Association of Maryland.

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OREGON WOMAN WINS GUINNESS PUB CONTEST

A Portland-area woman won an Irish pub in the Guinness Win Your Own Pub in Ireland contest. It is the second time in six years that a woman from Oregon has triumphed in the contest. Erika Lee, a 27-year-old Administrative Manager from Tigard, Ore., won the J. O'Sullivan pub, named in honor of retiring Guinness veteran John O'Sullivan and valued at some $440,000. Lee was one of ten finalists selected from thousands of entries on the basis of completing an essay in fifty words or less, "The Perfect Pint of Guinness is..."

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ROGUE PUTS THE BEER IN B&B

Rogue Ales has opened a new style B&B above Rogue Ales Public House on Newport's historic Bayfront. This B&B, Bed & Beer, features two furnished and fully equipped apartments with a 6-pack of Rogue in the refrigerator and two complimentary pint glasses. The apartments face the Bayfront, home of the largest fishing fleet in Oregon and a thriving tourism industry. Both have a view of the magnificent Works Progress Administration-era (circa 1936) bridge over the Yaquina Bay depicted on the Oregon Golden Ale label. The Rogue Ales Public House is only a staircase away. http://www.rogueales.com

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SAN DIEGO REAL ALE FESTIVAL DRAWS 1,000

Real Ale is alive and well in Southern California. The 2nd Annual San Diego Real Ale Festival drew more than 1,000 consumers during two days. With the Real Ale festival in Chicago taking 1999 off, this was the largest real ale gathering in the United States this year. The festival featured 41 different firkins and beer from four states - California, Arizona, Oregon and Hawaii. "The event exceeded all of our expectations ...," said organizers Tomme Arthur and Tom Nickel. "We were forced to close early Saturday night after the awards ceremony as only six gallons of Real Ale remained. Truly, this weekend showed us that Real Ale is alive in this country." The San Diego Strong Ale Festival is scheduled for Dec. 3-5 at Pizza Port Carlsbad.

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CRAFT BEER INDUSTRY MOURNS LOSS

Members of the craft brewing industry were shocked by the recent death of Steve Perry, an administrative assistant to the Institute of Brewing Studies in Boulder, Colo. On May 20, the same day of the arrival of his first child, Caroline Ann, Perry was admitted to Boulder Community Hospital for complications believed to be caused by Wilson's disease, a hereditary disease that does not allow the body to process copper, resulting in an acute liver ailment requiring a liver transplant. A helicopter flew him to a Denver hospital on Saturday in an attempt to get a transplant - but he did not live long enough. Cause of death was a heart attack brought on by acute liver failure.

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EDITORIAL: WHAT'S BEHIND THE REAL BEER PAGE 3.0

At Real Beer, Inc. we like so say, "It takes a lot of Real Beer to make great websites!" You can rest assured that plenty of real beer was poured into Version 3.0 of The Real Beer Page, which we launched this last weekend. If you haven't clicked onto http://realbeer.com we suggest you do so now.

It looks different and it is different.

We listened to you. Those of you who have answered our Quickie Email Surveys over the last year helped us learn what you want most. Connection speeds, graphical interfaces, monitor preferences and many more factors were considered in the new design.

We studied our statistics. We retained the features that our readers proved they love and visit often enough to make Real Beer the No. 1 portal for beer.

We innovated. We also added many new features. You must stop by to see all the changes, but among them are new City Guides, a News section, a monthly Spotlight and improved searches for stories, news and events. We've just begun to make additions; there will be more in coming months.

When Real Beer began five years ago the Internet was much different. Most of you connected through much slower modems. We designed our pages with that in mind. Now, technology allows us to provide more bells and whistles and, we believe, a more enjoyable experience. As technology marches forward you can be certain that Real Beer will keep pace. Fact is, we've been in deep redesign since August of last year and have invested thousands of hours into the effort. We hope you like where we've arrived.

It feels the same and there are similarities.

Always present on our site will be that welcoming, smiling beer guy. You know the one: the Real Beer 50s guy you see where ever you find good beer information on the 'net. The model's name in real-life is John "Ace" Baldwin, and he's nearing his octogenarian years with the same love for life you see spread across our pages. And that's the feel we remained committed to retaining. Ace is our spiritual guide over here at Real Beer and represents our approach to business: Professional, but with a wild spirit in our eyes and a beer raised high; Always congenial; Trust-worthy; Social; Friendly. We hope you find the site the same.

Our goal in the redesign was to add new features and make the old ones easier to find and use. Unfortunately, that means some things are not where you used to find them. Don't worry, we've added help areas and will be reviewing reader feedback and improving directions all the time. No matter where you are in the site, you'll find information about how to contact us on every page.

Real Beer has always been a work in progress. Yes, the new look is dramatically different and we think much improved, but in reality the Real Beer Page has changed a little bit almost every day during the last five years. Stop back again tomorrow. Let us know what you think.

 

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